The Sunday Brief
Every Sunday, three ideas worth stealing, one tool we actually use and a question to think about. Read in five minutes.
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Sun 9:00
Issue 87 · Why the best onboarding has no tour
Good morning. This week we looked at twelve sign-up flows and found one pattern that keeps winning.
Idea
Let people do the real thing first
The strongest products skip the tour and drop you into a filled example.
Tool
A quiet way to collect feedback
Why we replaced survey popups with a single question in the footer.
Read
The cost of one more setting
An essay on defaults, and why every option is a small tax on attention.