New in the marketplace Velbrandt Coaching
The presence for consulting that is measured by results.
By ai-website.com Marketplace · Coaching Creator of this template ai-website.com
Polaris. Built for coaches who sell clarity instead of promises.
Polaris is the template for career coaching and consulting. Eighteen pages in deep plum, warm cream and amber, set in EB Garamond with italic accent words. Four different openings so no two pages look alike: a black and white portrait in a cream circle on the home page, a drawn underline beneath the final word, a gradient with an image reaching into the surface, and a full height image beside the text. Three offer pages for three situations, a lead magnet of twelve questions and four written guide articles. All of it without a framework, without a CSS library, entirely static.
For everyone who builds it themselves. You get the complete code as a ZIP. Rather have it done for you?
Creator of this template ai-website.com The story
A site that gets taken seriously.
Read the full story
Career coaching websites nearly all promise the same thing, the dream job, the breakthrough, your full potential. That language loses exactly the people who would actually pay, the sceptical ones. Polaris goes the other way. A Renaissance serif instead of the usual friendly grotesque, deep plum instead of pastel, and prices that stand there visibly.
The opening is a black and white portrait in a cream circle on a dark surface, beside it two lines of Garamond with one italic accent word. That reads like a book cover, not a landing page, and that is exactly why it sticks.
Amber is the only signal colour and it comes in two strengths, as a surface for the button and as a darker amber for type. That split is not a nicety, it is the reason the site passes every contrast check without going pale.
- finished pages
- 18
- guide articles
- 4
- offers with pages of their own
- 3
- skills for your AI
- 7
Scroll through the homepage.
The Polaris homepage travels as you scroll. Each stop explains why a section is built the way it is.
- 01
The portrait in the cream circle
A black and white portrait in a circle of cream on deep plum, with a dotted line running around it. Beside it two lines of Garamond with one italic accent word.
- 02
The logo band
An endless band of placeholder logos that pauses on touch. The buyer swaps ten names for real references and has proof of trust above the fold straight away.
- 03
Figures with an example note
Four key figures count up when they become visible, and below them it says visibly that these are example figures of the demo. The note stays until real numbers sit there.
- 04
The mosaic
Tiles in plum, amber, cream and photo, on a fixed row base. Large Garamond figures carry the statements, and the image tile zooms gently under the pointer.
- 05
Three paths, open prices
Three offer pages for three situations, each with its own opening shape. The prices stand there visibly, marked as example prices of the demo.
Not one page. All of them.
You are not buying a homepage full of promises, you are buying a complete website. Every subpage is fully designed and written.
1 / 6
The highlight
Amber that exists twice.
Most templates have one accent colour and use it for everything. Polaris has it twice: `--amber` is a surface, `--amber-ink` is type. A light warm amber carries the button, a darker one carries every small label on cream. It sounds like a nicety, but it is the difference between a site that looks good and one that also passes every contrast check. That is why the button carries deep plum type on amber instead of white, and in the end that looks better than the usual solution.
- Two tokens, one colour
Surface and type are separated, and the accent word changes its strength depending on the ground. Light on plum, dark on cream.
- One reading measure
832 pixels for any body text, 1180 for the skeleton. There is no third width, not even inside cards.
- Four openings instead of one
Portrait circle, drawn underline, gradient with a pull-up image and a split. The gallery does not show the same thing eighteen times.
- 18
- finished pages
- 4
- different openings
- 16
- local images
Ready when you are
Make Polaris your next project.
Buy the template and rebuild it yourself, or let us finish it for you together.
The template
The finished website, its knowledge and seven skills in one ZIP.
All pages finished Seven skills CLAUDE.md + .context
ai-website-template-polaris.zip Instant download Buy directly 99 € 89 €
An agency would bill four figures for a website like this.
- The complete website, every subpage fully designed and written
- Guideline and knowledge folder, so your AI understands the system
- Seven skills that maintain and grow the site via chat
- Docs and skills in English or German, your choice
You get the project folder as a ZIP and rebuild it yourself. For that you need a code editor and an AI tool such as Claude Code. The way there is in the documentation.
Secure payment via Stripe, the ZIP arrives right after Rather have it done for you? With the AI Website Service for €799 we build in your content and take you live. ai-website.com talks it through with you in the call.
Everything included Yours forever Adjustable via chat
Who Polaris is built for.
A template gets good by making choices. Polaris is tailored to one niche, and honest about where it does not fit.
Built for
- Career, application and business coaches with visible prices
- Consultants who put seriousness before warmth
- Coaches with a single offer, a company format and a lead magnet
- Freelancers who deliver consulting sites repeatedly
Not meant for
- Anyone looking for a colourful, playful site, everything here is quiet and dark
- Anyone who will not show prices, the grid lives on open figures
- Anyone who needs a shop or a booking function, the site is static
A different industry? Browse all templates
At home on the phone.
More than half of all visitors arrive on a phone, in emergencies almost all of them. Polaris is built for that, not squeezed into it.
Mobile first. Layout, spacing and tap targets are made for thumbs.
Fast on weak networks. Statically built, free of heavy scripts and plugins.
This is what the ZIP holds.
You are not buying a theme, you are buying a template. Website, knowledge and skills, ready for you and your AI.
src/pages/ Eighteen pages, each its own draft with its own opening. The text sits where it appears src/styles/global.css All tokens, every component and a class directory at the head, in a single file src/pages/ratgeber/ Four written articles. A new article is one file, one entry and one sitemap line Bilder/unsplash/ The sixteen uncropped originals, outside the web root, for your own crops Wissen/ Audience, tone of voice, SEO strategy and the component map with every token .claude/skills/ Seven playbooks, from the first conversation through the rebuild to quality assurance One sentence is enough
This is how you work with the skills. You write, your AI rebuilds.
Template setup
Turn Polaris into the website of my career consultancy in Stuttgart.
Copywriting
Rewrite the three offers for my formats: one to one, companies, groups.
SEO
Add a fifth guide article: how long may a CV actually be?
Design system
Swap plum for teal, but keep amber as the signal colour.
€89 one-time, incl. VAT. Everything in this tree is yours.
From ZIP to live website.
Three steps, no agency waiting line. You need Node.js, an editor and one curious hour.
- 01
Unpack the template
Open the ZIP, open the folder in Claude Code, npm install and npm run dev. Eighteen pages run on localhost straight away.
- 02
Brief your AI
The CLAUDE.md explains the iron rule: amber never carries light type, there are exactly two widths, and landmarks carry no layout class.
- 03
Swap brand and evidence
Replace name, person, city and prices. Every testimonial and figure is marked as an example. Evidence there, marker gone. No evidence, claim gone.
- 04
Images and law
Swap sixteen motifs, list in the image credits. The legal notice and privacy page are scaffolds with instructions and sit at noindex.
- 05
Build and upload
npm run build produces static HTML. The dist folder runs on any web space, without a database and without Node on the server.
More than a pretty surface.
Polaris ships with its knowledge and skills, so your AI understands the website instead of guessing it apart.
Finished website. Every page of the niche, responsive, extremely fast and Google-friendly.
Guideline. The CLAUDE.md tells your AI how Polaris thinks, designs and writes.
Knowledge folder. The .context bundles SEO strategy, tone of voice and the component map.
Seven skills. From SEO to quality assurance. Your AI maintains and grows the website via chat.
Yours forever. Pay once and the website, knowledge and skills are completely yours.
GDPR-friendly. Self-hosted fonts, no external CDNs, no tracking built in.
Quick answers.
Node and ideally Claude Code. Run npm install once, then npm run dev for the preview and npm run build for the finished site. The result is static HTML that any web space serves.
Yes, every colour sits as a token at the head of a single CSS file. The one thing that matters is the rule that amber exists as a surface and as type, and the two are never swapped. The component map in the knowledge folder explains why.
Because every testimonial, case and figure in the delivered state is invented. The markers stay until real, released content sits there. That is exactly why the demo may be online at all.
All sixteen motifs come from Unsplash and are covered by the Unsplash licence, commercially too. The uncropped originals come with the package. The portraits show real people without a model release for your brand and get replaced before you go live.
Yes, there are two versions. The German one contains the same website with German text and a German knowledge layer including skills.
No. The build produces plain HTML, CSS and a few lines of JavaScript. That runs on any web space, with any host, without PHP and without Node on the server.
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See what is included Ready for Polaris?
The complete template is ready as a ZIP. Buy it directly, or take one more look at everything inside.
- Ready in hours. Download the ZIP, run npm install, and the finished website runs locally for you.
- Yours forever. Pay once, and website, knowledge and skills belong entirely to you, with no running costs.
- Adjustable via chat. Your AI turns Polaris into your brand, page by page.