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Marketplace · Coaching

Solborn. Built for coaches whose clients should feel warmth before booking the first session.

Solborn is the template for personal development and wellness. Sixteen pages in an editorial style: cream surfaces, overlapping white cards, handwriting accents and an ambient layer in the hero. Three offer tracks, five Impulse articles and open prices. Chat turns it into your coaching.

What you get

For everyone who builds it themselves. You get the complete code as a ZIP. Rather have it done for you?

16 pagesEditorial style with handwriting5 articles on real search questions
Portrait of ai-website.com Creator of this template ai-website.com
The story

A design that turns warmth into a system.

Read the full story

Solborn began as an answer to a question: why do most coaching websites feel like insurance companies? This template sets a warm editorial system against that, made of cream surfaces, overlapping white cards and handwriting notes, like a well-made magazine. The coach Mara Solborn from Freiburg is invented, the system behind her is the value.

Every decision lives in the template as reasoning: Why do prices stand openly in the FAQ? Why do the Impulse articles answer exactly the questions people google at night? Why does the handwriting stay reserved for the logo and single notes? Your AI reads these rules and keeps working in their spirit.

The result is a presence that creates closeness before the first conversation happens. Exactly where the client's content would come in, you take over.

finished pages
16
articles on search questions
5
offer tracks
3
skills for your AI
7

Scroll through the homepage.

The Solborn homepage travels as you scroll. Each stop explains why a section is built the way it is.

mara-solborn.de
Full homepage of the Solborn template
  1. 01

    A hero like a magazine cover

    A large portrait in evening light, a drawn underline under the most important word and an ambient layer moving calmly. The first impression is warmth, not advertising.

  2. 02

    The overlapping help card

    A white card slides over the cream surface and asks the question that counts: how can I help you? Next to it the direct line with the phone number.

  3. 03

    Three offers, clearly separated

    One-on-one coaching, workshops, video courses: each card leads into its own track with process, duration and formats. Whoever recognizes themselves, clicks.

  4. 04

    The process in four steps

    From the free first conversation to integration, with handwriting numbers as signposts. People who know what is coming reach out sooner.

  5. 05

    Voices and Impulse to finish

    Labeled example voices and three article teasers lead deeper. The finish invites to a first conversation, without pressure.

mara-solborn.de Scroll to explore
Full homepage of the Solborn template, enlarged

Not one page. All of them.

You are not buying a homepage full of promises, you are buying a complete website. Every subpage is fully designed and written.

1 / 6
Coaching overview page of the Solborn template
Coaching overviewThree tracks at a glance, the process in four steps and transparent prices. The page filters and calms at once.
Offer detail page of the Solborn template
Offer detail pageSituations you recognize yourself in, four building blocks, the process and an example voice. Each of the three tracks follows this pattern.
About page of the Solborn template
AboutPortrait, stance, career as a timeline with handwriting years. The page that decides trust.
Impulse overview page of the Solborn template
ImpulseFive articles on the questions googled before the first enquiry. Every card carries a category and an honest reading time.
Article page of the Solborn template
ArticleA calm reading flow with subheadings, at the end the takeaway points and the path to the matching service.
Contact page of the Solborn template
ContactA form, availability and the most common questions including open prices and the distinction from therapy.
mara-solborn.de Scroll to explore
The highlight

Warmth as a system instead of a coincidence.

Most templates look technical the moment you touch them. In Solborn the warmth is cast into tokens: a cream family, one orange, handwriting rules and a declarative animation system. Your AI can adapt the design without losing the mood, because the rules live in the template.

  1. Editorial building blocks

    Overlapping white cards, alternating cream surfaces, dotted circles as quiet decoration. The magazine feel comes from a few repeated patterns.

  2. Handwriting with guardrails

    Caveat belongs to the logo, notes and numbers. The rule lives in the CLAUDE.md, so the accent stays special instead of arbitrary.

  3. Motion per attribute

    Word reveals, counters, parallax and magnetic buttons run through data attributes of one central system and respect reduced motion.

About page of the Solborn template
5
articles
3
offer tracks
1
accent color
Ready when you are

Make Solborn your next project.

Buy the template and rebuild it yourself, or let us finish it for you together.

The template

The finished website, its knowledge and seven skills in one ZIP.

All pages finished Seven skills CLAUDE.md + .context
ai-website-template-solborn.zip Instant download
Buy directly
99 € 89 € one-time one-time, yours forever

An agency would bill four figures for a website like this.

  • The complete website, every subpage fully designed and written
  • Guideline and knowledge folder, so your AI understands the system
  • Seven skills that maintain and grow the site via chat
  • Docs and skills in English or German, your choice

You get the project folder as a ZIP and rebuild it yourself. For that you need a code editor and an AI tool such as Claude Code. The way there is in the documentation.

Secure payment via Stripe, the ZIP arrives right after
Portrait of ai-website.com

Rather have it done for you? With the AI Website Service for €799 we build in your content and take you live. ai-website.com talks it through with you in the call.

Everything included Yours forever Adjustable via chat

Who Solborn is built for.

A template gets good by making choices. Solborn is tailored to one niche, and honest about where it does not fit.

Built for

  1. Coaches for personal development, mindfulness and stress management
  2. Consultants and trainers whose brand should radiate closeness and warmth
  3. Solo offers with one-on-one, workshops and digital products side by side
  4. Freelancers who want to deliver coaching sites repeatedly and predictably

Not meant for

  • Shops and anything with a cart, login or checkout
  • Law firms and strictly regulated consulting, that is what Nordhelm is for
  • Executive coaching with a lead-magnet funnel, that is what Almstedt is for

A different industry? Browse all templates

At home on the phone.

More than half of all visitors arrive on a phone, in emergencies almost all of them. Solborn is built for that, not squeezed into it.

Mobile first. Layout, spacing and tap targets are made for thumbs.
Fast on weak networks. Statically built, free of heavy scripts and plugins.
Mobile entry screen of the Solborn template
The first screen
Mobile content section of the Solborn template
One section deeper

This is what the ZIP holds.

You are not buying a theme, you are buying a template. Website, knowledge and skills, ready for you and your AI.

One sentence is enough

This is how you work with the skills. You write, your AI rebuilds.

Template setup

Turn Solborn into the website of my mindfulness practice in Cologne.

Copywriting

Rewrite the workshops page for my offer: resilience days for care teams.

SEO

Create an Impulse article: sleeping better without ruminating.

Design system

The accent should become a sage green, move contrasts and the style guide along.

System knowledge

I have four offers instead of three, walk me through the rebuild.

€89 one-time, incl. VAT. Everything in this tree is yours.

From ZIP to live website.

Three steps, no agency waiting line. You need Node.js, an editor and one curious hour.

  1. 01

    Unpack the template

    Open the ZIP, open the folder in Claude Code, npm install and npm run dev. Sixteen pages run instantly on localhost.

  2. 02

    Brief your AI

    The CLAUDE.md explains the token system and the handwriting rule to your AI, the seven skills know how to maintain everything.

  3. 03

    Content in, go live

    The template-setup skill walks through the rebuild to your coaching, with the zero-hit proof. npm run build produces static HTML for any web space.

More than a pretty surface.

Solborn ships with its knowledge and skills, so your AI understands the website instead of guessing it apart.

Finished website. Every page of the niche, responsive, extremely fast and Google-friendly.
Guideline. The CLAUDE.md tells your AI how Solborn thinks, designs and writes.
Knowledge folder. The .context bundles SEO strategy, tone of voice and the component map.
Seven skills. From SEO to quality assurance. Your AI maintains and grows the website via chat.
Yours forever. Pay once and the website, knowledge and skills are completely yours.
GDPR-friendly. Self-hosted fonts, no external CDNs, no tracking built in.

Quick answers.

Node and ideally Claude Code. Run npm install once, then npm run dev for the preview and npm run build for the finished site. The result is static HTML that any web space serves.

Mara Solborn, her contact details, numbers and the voices labeled as examples are placeholders and marked as such in the template. The template-setup skill walks through the rebuild to your real offer, including the zero-hit proof.

The structure carries any consulting-style solo offer: three tracks with process and conditions, an about page with career, articles against the hesitation threshold, open prices. Your AI rewrites content and search terms for your niche.

All colors live as tokens in the @theme block, the rules sit in CLAUDE.md and the design-system skill. Your AI switches the tones, checks the contrasts and updates the style guide, the mood stays.

Deliberately marked as placeholders: the voices visibly carry the example prefix, the key figures are invented and documented as such in the guideline. You only add your own with real approvals, otherwise the section goes.

As empty placeholder pages in the template design, deliberately without legal texts, because that would be legal advice. Both pages are noindex and explain how to fill themselves. You insert your reviewed texts, then the noindex goes.

The form deliberately ships without delivery and gets connected to your mailer or service during the rebuild, the template-setup skill shows how. The cookie notice works immediately and loads nothing by itself.

Yes, completely. Pay once, receive the ZIP, adapt it and use it for your project. Yours forever, without builder limits and without watermarks.

The website itself is German, its target market too. Guideline, knowledge folder and skills come in German or English, your instructions to the AI work in both languages.

Your next step

Ready for Solborn?

The complete template is ready as a ZIP. Buy it directly, or take one more look at everything inside.

  • Ready in hours. Download the ZIP, run npm install, and the finished website runs locally for you.
  • Yours forever. Pay once, and website, knowledge and skills belong entirely to you, with no running costs.
  • Adjustable via chat. Your AI turns Solborn into your brand, page by page.
See what is included
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€99 €89 Early Bird until 30 September, incl. VAT