Seven skills
You write what you want. Your AI knows how
- start
- template-aufbau
- copywriting
- design-system
- seo
- qualitaetspruefung
- systemwissen
Built for coaches who contradict instead of confirming
Photo left, concrete right, an amber stroke under one word
Press line and a client quote on a full amber field
Four cuts, always in the same order
Four formats with length, cadence and open fees
Figures count up on scroll, the final value is fixed
Clients as profiles, clearly labelled as samples
Thirteen openings, felt at every switch
Each opening lives at the top of its own page
The amber stroke under one word of the headline
Own menu, stacked hard split
You write what you want. Your AI knows how
The rules of the template for your AI
Not just squeezed together
Strategy and blueprint in the project
Switched to your brand in one sentence
Executive coaches for managing directors and boards
Sparring partners and advisers with leadership experience
Solo advisers who publish format and fee openly
Secure payment via Stripe, the ZIP arrives right after
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Node and ideally Claude Code. Run npm install once, then npm run dev for the preview and npm run build for the finished site. The result is static HTML that any web host will serve.
Malte Ravensteg, the address in Bremen, all the figures, the four mandates and the cases are demonstration material. They show you how the site works with real content. Voices and cases therefore carry a visible Example marker. It stays until your real content is in place.
Honest answer: badly. Ravensteg is built around one person, from the monogram in the header to the I in every sentence. For consultancies with a team, Thalbrandt is the right template, for HR consulting, Merenwald. That cannot be configured away.
It is drawn under one word of the main headline as you scroll and it is the recognition mark of this design. It appears once per page, never under a subheading. That rule is in the CLAUDE.md so that your AI does not water it down.
No, and that is deliberate. The legal notice and privacy pages are scaffolds with example data and carry a visible note at the top. What your legal notice actually needs depends on your legal form and professional rules. Have the texts checked by a lawyer.
The seven shots show a real person without a model release. They have to be replaced with your own photographs before you go live. For a personal brand that is the point where your own images make the biggest difference anyway. All sources are listed in BILDNACHWEIS.md.
Yes. Mandates and journal pieces come from data files, a new entry creates a new page. For a completely new page type you take the closest opening as a model. The template setup skill walks you through both.
It validates the entries but does not send anything yet. Before going live you connect a sending method, which is on the quality assurance list. The reason: which method fits depends on your hosting.
The consent dialogue sits in the centre, locks the background and cannot be bypassed with Escape or a click beside it. Nothing loads before you decide. Fonts and images are local, no request goes to Google, and there is no map, no video and no social network buttons.
Yes, completely. Pay once, receive the ZIP, adapt it and use it for your project. Yours forever, for your own websites and for client projects. What you cannot do is resell the template as a template.
The site for a coaching practice that promises nothing and proves everything.
The site for a career coaching practice that knows the other side of the table.
The editorial presence for coaching that gets women talking about money.
The site for a mindset coaching practice that is allergic to platitudes.
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