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Marketplace · Dog breeding

Moorkamp. For breeders with more enquiries than puppies.

Moorkamp is the template for small breeders, guardian places and anything that is scarce and needs explaining. Twenty five pages in cream, sage and caramel, with an inheritance calculator that shows why a pairing gets called off.

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For your own websites and client projects. Customize the project folder in your AI tool. Want us to handle the setup?

25 pagesInheritance calculator with a Punnett squareYearly cost calculatorPuppy board by collar colour
Portrait of ai-website.com Creator of this template ai-website.com
The story

The visitor does not arrive wanting to buy, they arrive suspicious

Read the full story

Anyone looking for a puppy has read what the puppy trade does. They are not looking for a pretty photo, they are looking for proof. And in the end they choose the provider who told them something uncomfortable.

That is why this site is built differently from most. It says in six places what it does not do, and it says it in the body text, not in the small print. No puppy without a conversation first. At most three litters a year. No dog for a household empty for eight hours.

Every one of those limits saves phone calls and wins the right people. Alongside them stand numbers you can repeat. Eleven examinations per parent animal is a sentence that works over dinner. Responsible breeding is not.

The pattern fits anywhere a scarce thing is handed out and the provider has to turn people down without being rude.

pages per language
25
animal profiles from one file
6
results per profile
11

Scroll through the homepage

The Moorkamp homepage travels as you scroll. Each stop explains why a section is built the way it is.

moorkamp-doodles.de
Full homepage of the Moorkamp template
  1. 01

    An opener that shows a situation

    A full width photo with the name on it and a line about the current litter below. Anyone with nothing to offer right now sees that in two seconds.

  2. 02

    The sage band under the opener

    Four facts in capitals with an italic line on the left. It carries the numbers people remember and returns on every animal page.

  3. 03

    The profile list with bold labels

    The list that appears once, large, on every page. Label first, then the value slides in, line by line as it comes into view.

  4. 04

    The puppy board by collar colour

    Seven colours as tabs, each with a portrait, weight, character and status. Free or taken is written out as a word, not only shown as a colour.

  5. 05

    The week slider

    Week one to eight, with picture, weight and milestone moving along. The curve beside it shows all seven animals at once.

  6. 06

    The results sheet that ticks itself off

    Eleven examinations on an age axis. The ticks set themselves as you scroll, and beside them stands what each abbreviation means.

  7. 07

    The inheritance calculator

    Two switches, four fields, three percentages and a verdict in plain words. The signature feature, and the reason the site reads as credible.

  8. 08

    The yearly cost calculator

    Size, grooming, dog licence and classes add up to the cost of the first year. A provider who shows the running costs loses the wrong people and wins the right ones.

  9. 09

    The distance map

    A drawn radius instead of an embedded map. Pick a town, see the distance, and the page says for itself when it is too far.

moorkamp-doodles.de Scroll to explore
Full homepage of the Moorkamp template, enlarged

Not one page. All of them

You are not buying a homepage full of promises, you are buying a complete website. Every subpage is fully designed and written.

1 / 8
Puppy page of the Moorkamp template with the collar board, the week slider and the weight curve
The current litter, week by weekCollar board, week slider, weight curve and the calendar of planned litters. All from one data file, one more entry means one more column.
Health page of the Moorkamp template with the results sheet and the inheritance calculator
Eleven results and the calculator for themAge axis, results sheet, inheritance calculator and the coat types. The page that turns a claim into evidence.
Overview of the parent dogs in the Moorkamp template with portrait row and size comparison
Six profiles from one fileA portrait row, a size comparison at the shoulder and a map showing where the animals live. One new entry gives a complete page.
Profile page of a parent dog in the Moorkamp template with portrait and profile list
The profile page as a split openerPortrait on the left, profile on the right, below it results, litters and character. The same template six times, with six different openers.
Prices page of the Moorkamp template with stacked step cards and the price ring
Six steps, one price, one calculatorStacked step cards, a price ring that shows where the money goes and the payment plan beside it.
Guardian homes page of the Moorkamp template with the distance map and the self-check
A second offer with a niche of its ownProgramme, a year in the life, comparison table, distance map and a self-check of five questions that ends with a clear answer.
About page of the Moorkamp template with the timeline and the drawn site plan
Twelve years as a timelineSix stages with a line running alongside, a drawn site plan and the daily routine where the sun moves with it.
Guides page of the Moorkamp template with the reading path and the article cards
Five long reads, each with its own diagramA reading path in three stages, a diagram per article, a reading bar and a glossary. No blog archive, no taxonomy.
moorkamp-doodles.de Scroll to explore
The signature feature

The calculator that calls a pairing off

Two switches for dam and sire, below them four possible puppies with their genotype and three percentages. If one affected field appears, the verdict says in plain words that this pairing will not happen.

  1. Every breeder claims to breed for health

    This calculator shows in five seconds what that claim even means, and works it out in front of you.

  2. The exclusion criterion is there in the open

    Showing your own no makes you credible. In this niche that is exactly what sells.

  3. The rule is the genetics, not the wording

    A recessive inheritance stays a recessive inheritance. Change the disease and you change only the labels.

Health page of the Moorkamp template with the results sheet and the inheritance calculator
Ready when you are

Make Moorkamp your next project

Buy the template and rebuild it yourself, or let us finish it for you together.

The template

The finished website, its knowledge and seven skills in one ZIP

All pages finished Seven skills CLAUDE.md + Knowledge
ai-website-template-moorkamp.zip Instant download
Buy directly
99 € 89 € one-time one-time, yours forever

An agency would bill four figures for a website like this.

  • The complete website, every subpage fully designed and written
  • Guideline and knowledge folder, so your AI understands the system
  • Seven skills that maintain and grow the site via chat
  • Docs and skills in English or German, your choice

You rebuild the project folder yourself, with a code editor and an AI tool like Claude Code. The documentation walks you through it.

Secure payment via Stripe, the ZIP arrives right after Made in Germany, built by web designers
Portrait of ai-website.com

Rather have it done for you? With the AI Website Service for €799 we build in your content and take you live. ai-website.com talks it through with you in the call.

Everything included Yours forever Adjustable via chat Made in Germany

All prices at a glance, template, service and custom

Who Moorkamp is built for

A template gets good by making choices. Moorkamp is tailored to one niche, and honest about where it does not fit.

Built for

  1. Small breeders who place few animals a year and answer every enquiry themselves. The site sorts people out instead of producing more enquiries.
  2. Businesses where health is the reason people buy. Eleven results per parent animal, a results sheet and a calculator that demonstrates the inheritance.
  3. Providers with a waiting list and a long wait, who want the path from first call to collection out in the open.
  4. Any niche where something scarce is handed out and the decision needs trust: guardian places, training places, studios, holiday lets with a list.

Not meant for

  • Animal trading and placement at scale. The template claims closeness to the individual animal in many places, and without that closeness it rings false.
  • Dog schools and training. Different questions, different search terms. Fellbrunn is the template for that.
  • Veterinary practices. Advertising rules apply there that this template does not bring with it.
  • Anyone who needs a shop. There is no basket and no checkout, only an enquiry and a waiting list.

A different industry? Browse all templates

At home on the phone

More than half of all visitors arrive on a phone, in emergencies almost all of them. Moorkamp is built for that, not squeezed into it.

Mobile first. Layout, spacing and tap targets are made for thumbs.
Fast on weak networks. Statically built, free of heavy scripts and plugins.
Mobile entry screen of the Moorkamp template
The first screen
Mobile content section of the Moorkamp template
One section deeper

From ZIP to live website

Three steps. You need Node.js, an editor and one hour.

How your template works

Download the website with all its pages, design rules and seven skills as a project folder.

ai-website.zipYour complete project folder
Website
Design
Copy
SEO
Quality
Knowledge
Seven skills for working on your website.

Open the project in your AI tool. Describe the brand and offer, then review the changes.

You set the direction.
“Use my logo and my colours.”

Design rules applied

Your brand incorporated

Services added

Your sentence becomes a change.

Replace sample content, check desktop and mobile, and publish with your own hosting provider.

your-website.com
Your brand
Your business. Your website.Your offer.
Clear and to the point.
Get in touch
Your content. Your pages. Your code.
Illustrative workflow

More than a pretty surface

Moorkamp ships with its knowledge and the seven skills, so your AI understands the website instead of guessing it apart.

Finished website. Every page of the niche, responsive, extremely fast and Google-friendly.
Guideline. The CLAUDE.md tells your AI how Moorkamp thinks, designs and writes.
Knowledge folder. The Knowledge folder bundles SEO strategy, tone of voice and the component map.
Seven skills. From SEO to quality assurance. Your AI maintains and grows the website via chat.
Yours forever. Pay once and the website, knowledge and skills are completely yours.
GDPR-friendly. Self-hosted fonts, no external CDNs, no tracking built in.

Quick answers

Yes, if you hand out something scarce and need trust for it. The structure of profiles, process, waiting list and limits also carries guardian places, training places or holiday lets. The five guides are written for Labradoodles and would then be rewritten.

No, everything is invented, the breeder too. The site says so in the footer, and the legal notice carries a gap instead of a breeding permit. You enter your own details, the ones you can evidence.

No, and that is deliberate. The legal notice and privacy pages are frames with instructions, both on noindex. A legal text that ships with a template rarely describes your business, and that is exactly what gets challenged.

They check every entry and show a confirmation, but they send nothing until you set up a way to send them. The template setup skill describes three routes, and the shortest is a form service and one changed line.

Around ten kilobytes compressed, with no framework. Scroll scenes, calculators, filters and the gallery run on their own code. There is no library that takes over the scrolling.

Your next step

Ready for Moorkamp?

The complete template is ready as a ZIP.

  • Ready in hours. Download the ZIP, run npm install, and the finished website runs locally for you.
  • Yours forever. Pay once, and website, knowledge and skills belong entirely to you, with no running costs.
  • Adjustable via chat. Your AI turns Moorkamp into your brand, page by page.
See what is included
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€99 €89 Early Bird until 30 September, incl. VAT